ããŒãºè©äŸ¡ã仿§ããã³ããŒè©äŸ¡ã調éãèšçœ®ãä¿å®ãã°ããŒãã«ãªèæ ®äºé ãç¶²çŸ ããåœã¬ã€ãã§ãèšåéžå®è¡ããã¹ã¿ãŒããŸãããã
ã°ããŒãã«ãªãã¬ãŒã·ã§ã³ã®ããã®å æ¬çãªèšåéžå®ã¬ã€ã
é©åãªèšåã®éžå®ã¯ãããããçµç¹ã«ãšã£ãŠå¹çãçç£æ§ãåçæ§ã«åœ±é¿ãäžããéèŠãªæ±ºå®ã§ãããã®ã¬ã€ãã¯ãã°ããŒãã«èŠæš¡ã§äºæ¥ãå±éããäŒæ¥åãã«ãèšåéžå®ã®ããã®å æ¬çãªãã¬ãŒã ã¯ãŒã¯ãæäŸããŸããåæã®ããŒãºè©äŸ¡ããé·æçãªä¿å®ãŸã§ãæŠç¥çç®æšã«æ²¿ã£ãæ å ±ã«åºã¥ããéžæãã§ããããã«ããã¹ãŠãç¶²çŸ ããŸãã
1. ããŒãºã®å®çŸ©ïŒèšåéžå®ã®åºç€
èšåéžå®ãæåãããããã®æåã®ã¹ãããã¯ãç¹å®ã®ããŒãºã培åºçã«çè§£ããããšã§ããããã«ã¯ãéçšèŠä»¶ãçç£ç®æšãæ¢åã€ã³ãã©ã®è©³çްãªåæãå«ãŸããŸãã以äžã®è³ªåãæ€èšããŠãã ããã
- èšåã¯ã©ã®ãããªã¿ã¹ã¯ãå®è¡ããŸããïŒ èšåãæããã¹ãæ©èœãæç¢ºã«å®çŸ©ããŸãã
- å¿ èŠãªèœåãšåŠçéã¯ã©ããããã§ããïŒ èšåãåŠçããªããã°ãªããªãçç£éãæ±ºå®ããŸãã
- å ·äœçãªæ§èœèŠä»¶ã¯äœã§ããïŒ é床ã粟床ã粟å¯ããªã©ã®ãã©ã¡ãŒã¿ãå®çŸ©ããŸãã
- ç°å¢æ¡ä»¶ã¯äœã§ããïŒ æž©åºŠãæ¹¿åºŠãç²å¡µã¬ãã«ãªã©ã®èŠå ãèæ ®ããŸãã
- å®å šèŠä»¶ã¯äœã§ããïŒ å®å šäžã®å±éºæ§ãšå¿ èŠãªå®å šå¯Ÿçãç¹å®ããŸãã
- äºç®ã¯ãããã§ããïŒ èšåååŸãšç¶ç¶çãªã³ã¹ãã«å¯ŸããçŸå®çãªäºç®ã確ç«ããŸãã
äŸïŒ æ±åã¢ãžã¢ã«é²åºããé£åå å·¥äŒç€Ÿã¯ãæ°ããå è£ èšåãå¿ èŠãšããŠããŸããããŒãºè©äŸ¡ã§ã¯ãçŸå°ã®æ°åïŒé«æ¹¿åºŠïŒãå°åã§äžè¬çãªå è£ ãµã€ãºãé£åå®å šã«é¢ããçŸå°ã®èŠå¶èŠä»¶ãä¿å®ã®ããã®çç·Žæè¡è ã®ç¢ºä¿å¯èœæ§ãªã©ãèæ ®ããå¿ èŠããããŸãã
2. èšå仿§ã®å®çŸ©ïŒããŒãºãæè¡èŠä»¶ã«å€æãã
ããŒãºãæç¢ºã«çè§£ããããæ¬¡ã®ã¹ãããã¯ãããã®ããŒãºã詳现ãªèšå仿§ã«å€æããããšã§ããããã«ã¯ãèšåãæºããã¹ãæè¡çç¹æ§ãæ§èœãã©ã¡ãŒã¿ãããã³ã³ã³ãã©ã€ã¢ã³ã¹èŠä»¶ã®å®çŸ©ãå«ãŸããŸãã
- æè¡ä»æ§ïŒ ç©ççãªå¯žæ³ãé»åèŠä»¶ãæ§é ææããã®ä»ã®æè¡ç屿§ãå®çŸ©ããŸãã
- æ§èœä»æ§ïŒ å¿ èŠãªé床ã粟床ãä¿¡é Œæ§ããã®ä»ã®æ§èœææšãæå®ããŸãã
- ã³ã³ãã©ã€ã¢ã³ã¹ä»æ§ïŒ é¢é£ããæ¥çæšæºãå®å šèŠå¶ãç°å¢èŠä»¶ãžã®æºæ ãä¿èšŒããŸããããã¯ãç°ãªãåœã§äºæ¥ãè¡ãå Žåã«ç¹ã«éèŠã§ãã
- ãœãããŠã§ã¢ãšçµ±åèŠä»¶ïŒ æ¢åã®ãœãããŠã§ã¢ã·ã¹ãã ãšã®äºææ§ãããŒã¿çµ±åã®å¿ èŠæ§ãæå®ããŸãã
- 人éå·¥åŠçé æ ®ïŒ ãªãã¬ãŒã¿ãŒã®ç²åŽãæå°éã«æããå¹çãåäžãããããã«ããŠãŒã¶ãŒãã¬ã³ããªãŒãªèšèšãåªå ããŸãã
äŸïŒ 補è¬äŒç€Ÿãæ°ããæé æ©ãè³Œå ¥ããå¿ èŠããããŸãã仿§ã«ã¯ãé å€ã®ãµã€ãºã硬床ãåŽ©å£æéãããã³åç£åœãšä»ååœã®äž¡æ¹ã«ãããå»è¬å補é 管çããã³å質管çã«é¢ããåºæºïŒGMPïŒèŠå¶ãžã®æºæ ã«é¢ãã詳现ãå«ããå¿ èŠããããŸãã
3. æœåšçãã³ããŒã®ç¹å®ïŒåºãç¶²ã匵ã
仿§ãå®çŸ©ãããããæ¬¡ã®ã¹ãããã¯ãå¿ èŠãªèšåãäŸçµŠã§ããæœåšçãªãã³ããŒãç¹å®ããããšã§ãã以äžãå«ãããŸããŸãªæ å ±æºãæ€èšããŠãã ããã
- æ¥çã®å±ç€ºäŒãã«ã³ãã¡ã¬ã³ã¹ïŒ æ¥çã€ãã³ãã«åå ããŠãææ°ã®èšå補åãèŠãããæœåšçãªãã³ããŒãšãããã¯ãŒã¯ãç¯ãããããŸãã
- ãªã³ã©ã€ã³ãã£ã¬ã¯ããªãšããŒã¿ããŒã¹ïŒ ãªã³ã©ã€ã³ãªãœãŒã¹ãå©çšããŠãèšåã®çš®é¡ãå Žæãæ¥çã®å°éåéã«åºã¥ããŠãã³ããŒãæ€çŽ¢ããŸããäŸãšããŠãThomasNetãIndustryNetãç¹å®ã®ã»ã¯ã¿ãŒå ã®å°éãã£ã¬ã¯ããªãªã©ããããŸãã
- æ¥çå£äœïŒ æ¥çå£äœã«é£çµ¡ããŠãæšå¥šã玹ä»ãæ±ããŸãã
- ä»ç€Ÿããã®ç޹ä»ïŒ åæ§ã®èšåãè³Œå ¥ããæ¥çã®ä»ç€ŸããæšèŠãæ±ããŸãã
- ã°ããŒãã«ãã³ããŒããŒã¿ããŒã¹ïŒ KompassãAlibabaãªã©ã®åœéçãªãã³ããŒããŒã¿ããŒã¹ãæ¢çŽ¢ããŠãèªå°åå€ã®ãã³ããŒãæ¢ããŸãã
äŸïŒ ç¹æ©ã®ã¢ããã°ã¬ãŒããæ€èšããŠããç¹ç¶ã¡ãŒã«ãŒã¯ããšãŒããããã¢ãžã¢ã§éå¬ãããåœéçãªç¹ç¶æ©æ¢°å±ç€ºäŒã«åå ããŠãããŸããŸãªãã³ããŒã®è£œåãæ¯èŒãããã®é©åæ§ãè©äŸ¡ããããšãã§ããŸãã
4. ãã³ããŒè©äŸ¡ïŒèœåãšä¿¡é Œæ§ã®è©äŸ¡
æœåšçãªãã³ããŒã®ãªã¹ããç¹å®ãããããã®èœåãšä¿¡é Œæ§ãè©äŸ¡ããããšãéèŠã§ããããã«ã¯ã圌ãã®çµéšãæè¡çå°éç¥èã財åçå®å®æ§ãããã³é¡§å®¢ãµãŒãã¹èšé²ã®åŸ¹åºçãªè©äŸ¡ãå«ãŸããŸãã以äžã®èŠçŽ ãèæ ®ããŠãã ããã
- çµéšãšè©å€ïŒ ãã³ããŒãæ¥çã®ä»ç€Ÿã«åæ§ã®èšåãäŸçµŠããå®çžŸãè©äŸ¡ããŸããæšèŠç¶ãã±ãŒã¹ã¹ã¿ãã£ãèŠæ±ããŸãã
- æè¡çå°éç¥èïŒ ãã³ããŒã®æè¡çèœåãšãèšåã®ã©ã€ããµã€ã¯ã«å šäœãéããŠãµããŒããæäŸããèœåãè©äŸ¡ããŸãã
- 財åçå®å®æ§ïŒ ãã³ããŒãå¥çŽäžã®çŸ©åãæããããã®è²¡åè³æºãæã£ãŠããããšã確èªããŸãã
- 顧客ãµãŒãã¹ãšãµããŒãïŒ å¿çæéãã¹ãã¢ããŒãã®å ¥æå¯èœæ§ãæè¡æ¯æŽãªã©ããã³ããŒã®é¡§å®¢ãµãŒãã¹ãšãµããŒãèœåãè©äŸ¡ããŸãã
- ã°ããŒãã«ãªå±éïŒ ãªãã¬ãŒã·ã§ã³ãã°ããŒãã«ã§ããå Žåãåœéçãªãã¬ãŒã³ã¹ãšãµãŒãã¹ãããã¯ãŒã¯ãæã€ãã³ããŒãæ€èšããŸãã
- å質èªèšŒïŒ ãã³ããŒã®å質ãžã®ã³ãããã¡ã³ãã瀺ãé¢é£èªèšŒïŒISO 9001ãªã©ïŒã確èªããŸãã
- çŸå°èŠå¯ïŒ å¯èœãªéãããã³ããŒã®è£œé æœèšã蚪åããçç£ããã»ã¹ãšåè³ªç®¡çæªçœ®ãè©äŸ¡ããŸãã
äŸïŒ åç±³ã®é±æ¥äŒç€Ÿãéæ©ãè³Œå ¥ããå¿ èŠããããŸãã圌ãã¯ã財å諞衚ã®ç¢ºèªã補é å·¥å Žã®èšªåã以åã®ã¯ã©ã€ã¢ã³ãã«é£çµ¡ããŠæºè¶³åºŠãè©äŸ¡ãããªã©ãæœåšçãªãã³ããŒã«å¯ŸããŠåŸ¹åºçãªãã¥ãŒããªãžã§ã³ã¹ã宿œããå¿ èŠããããŸãã
5. èŠç©äŸé ŒïŒRFQïŒãšææ¡è©äŸ¡ïŒæ å ±ã®åéãšæ¯èŒ
次ã®ã¹ãããã¯ãæçµåè£ã®ãã³ããŒã«èŠç©äŸé ŒïŒRFQïŒãçºè¡ããããšã§ããRFQã«ã¯ãèšå仿§ãæ§èœèŠä»¶ããã®ä»ã®é¢é£æ å ±ãæç¢ºã«èšèŒããå¿ èŠããããŸããææ¡ãåãåã£ããã以äžã®åºæºã«åºã¥ããŠæ éã«è©äŸ¡ããŸãã
- äŸ¡æ ŒïŒ è³Œå ¥äŸ¡æ Œãèšçœ®è²»çšãä¿å®è²»çšãéçšè²»çšãå«ãç·ææã³ã¹ããæ¯èŒããŸãã
- æè¡çã³ã³ãã©ã€ã¢ã³ã¹ïŒ ææ¡ãããèšåãæè¡ä»æ§ãšæ§èœèŠä»¶ãæºãããŠããããšã確èªããŸãã
- çŽæïŒ ææ¡ãããçŽåã¹ã±ãžã¥ãŒã«ãè©äŸ¡ãããããžã§ã¯ãã®ã¿ã€ã ã©ã€ã³ãšäžèŽããŠããããšã確èªããŸãã
- ä¿èšŒãšãµããŒãïŒ åãã³ããŒãæäŸããä¿èšŒæ¡ä»¶ãšãµããŒãã®ã¬ãã«ãæ¯èŒããŸãã
- æ¯ææ¡ä»¶ïŒ èªç€Ÿã®å©çãä¿è·ããæå©ãªæ¯ææ¡ä»¶ã亀æžããŸãã
- ç·ææã³ã¹ãïŒTCOïŒïŒ åæè³Œå ¥äŸ¡æ Œã ãã«æ³šç®ããªãã§ãã ãããéçšãä¿å®ããšãã«ã®ãŒæ¶è²»ãæœåšçãªããŠã³ã¿ã€ã ã«é¢é£ããé·æçãªã³ã¹ããèæ ®ããŸãã
äŸïŒ ç¶è©°ãã©ã€ã³ã®ææ¡ãæ¯èŒããŠãã飲æäŒç€Ÿã¯ãèšåã®åæã³ã¹ãã ãã§ãªããæ©æ¢°ã®ãšãã«ã®ãŒæ¶è²»éãã¹ãã¢ããŒãã®ã³ã¹ããã¿ã€ã ãªãŒãªä¿å®ãµãŒãã¹ãæäŸãããã³ããŒã®å®çžŸãèæ ®ã«å ¥ããå¿ èŠããããŸãã
6. 亀æžãšå¥çŽç· çµïŒæè¯ã®ååŒã確ä¿ãã
ææ¡ãè©äŸ¡ããåŸãåžæãããã³ããŒãšäº€æžããŠå¥çŽæ¡ä»¶ãæçµæ±ºå®ããŸããããã«ã¯ãäŸ¡æ Œãæ¯ææ¡ä»¶ãçŽåã¹ã±ãžã¥ãŒã«ãä¿èšŒããã®ä»ã®äž»èŠãªæ¡é ã®äº€æžãå«ãŸããå ŽåããããŸããå¥çŽæžã«ã¯ãäž¡åœäºè ã®è²¬ä»»ãæç¢ºã«å®çŸ©ãããçŽäºè§£æ±ºã®ããã®æ¡é ãå«ãŸããŠããããšã確èªããŸããç¹ã«èŒžéãä¿éºãéé¢ã«é¢ããŠãåœéååŒã«ãããè²·ãæãšå£²ãæã®è²¬ä»»ãæç¢ºã«å®çŸ©ããããã«ãã€ã³ã³ã¿ãŒã ãºïŒåœé忥æ¡ä»¶ïŒã䜿çšããããšãæ€èšããŠãã ããã
äž»èŠãªå¥çŽäžã®èæ ®äºé ïŒ
- æ¯æã¹ã±ãžã¥ãŒã«ïŒ ãªã¹ã¯ã軜æžããããã«æ¯æã¹ã±ãžã¥ãŒã«ãæ§ç¯ããŸããç¹å®ã®ææç©ã«é¢é£ä»ãããããã€ã«ã¹ããŒã³ããŒã¹ã®æ¯æããæ€èšããŸãã
- æ§èœä¿èšŒïŒ èšåãæå®ãããæ§èœèŠä»¶ãæºããããšãä¿èšŒããããã«ãæ§èœä¿èšŒãå«ããŸãã
- ä¿èšŒç¯å²ïŒ ä¿èšŒç¯å²ã®ç¯å²ãšæéãæç¢ºã«å®çŸ©ããŸãã
- 責任æ¡é ïŒ èšåã®æ éããã®ä»ã®åé¡ãçºçããå Žåã®ååœäºè ã®è²¬ä»»ãå®çŸ©ããŸãã
- æºæ æ³ãšçŽäºè§£æ±ºïŒ æºæ æ³ãšçŽäºè§£æ±ºã®ã¡ã«ããºã ïŒäŸïŒä»²è£ïŒãæå®ããŸãã
äŸïŒ å°éãœãããŠã§ã¢ã®ã©ã€ã»ã³ã¹ãè³Œå ¥ãããšã³ãžãã¢ãªã³ã°äŒç€Ÿã¯ãã¢ããããŒããæè¡ãµããŒããããŒã¿ã»ãã¥ãªãã£ã«é¢ããæ¡ä»¶ã亀æžããå¿ èŠããããŸãããŸããå¥çŽãç¥çè²¡ç£æš©ãšæ©å¯ä¿æã«å¯Ÿå¿ããŠããããšã確èªããå¿ èŠããããŸãã
7. 調éãšããžã¹ãã£ã¯ã¹ïŒãµãã©ã€ãã§ãŒã³ã®ç®¡ç
å¥çŽãç· çµãããããæ¬¡ã®ã¹ãããã¯èª¿éãšããžã¹ãã£ã¯ã¹ã®ããã»ã¹ã管çããããšã§ããããã«ã¯ããã³ããŒãšé£æºããŠãèšåãæééãã«äºç®å ã§è£œé ããã¹ããçŽåãããããã«ããããšãå«ãŸããŸããäž»ãªèæ ®äºé ã¯æ¬¡ã®ãšããã§ãã
- çºæ³šãšè¿œè·¡ïŒ çºæ³šæžãçºè¡ãã補é ããçŽåãŸã§ã®æ³šæã®é²æã远跡ããŸãã
- åè³ªç®¡çæ€æ»ïŒ ãã³ããŒã®æœèšã§åè³ªç®¡çæ€æ»ã宿œããèšåã仿§ãæºãããŠããããšã確èªããŸãã
- 茞éãšããžã¹ãã£ã¯ã¹ïŒ 茞éãéé¢ãä¿éºãå«ã茞éãšããžã¹ãã£ã¯ã¹ã®æé ã調æŽããŸãã
- 茞åºå ¥ã³ã³ãã©ã€ã¢ã³ã¹ïŒ åç£åœãšä»ååœã®äž¡æ¹ã§ãé¢é£ãããã¹ãŠã®èŒžåºå ¥èŠå¶ãžã®æºæ ãä¿èšŒããŸããããã¯åœå¢ãè¶ããååŒã§ã¯ç¹ã«éèŠã§ãã
- ææžåïŒ è«æ±æžã梱å ãªã¹ããçšé¢ç³åæžãªã©ãå¿ èŠãªãã¹ãŠã®ææžãæŽã£ãŠããããšã確èªããŸãã
äŸïŒ äžåœããèšåãèŒžå ¥ãã建èšäŒç€Ÿã¯ãéé¢ã茞éãä¿éºãå«ãããžã¹ãã£ã¯ã¹ããã»ã¹ã管çããããã«ã貚ç©èŒžéæ¥è ãšç·å¯ã«é£æºããå¿ èŠããããŸãããŸããé¢é£ãããã¹ãŠã®èŒžå ¥èŠå¶ã«æºæ ããŠããããšã確èªããå¿ èŠããããŸãã
8. èšçœ®ãšè©Šé転ïŒèšåã®ãªã³ã©ã€ã³å
èšåãçŽåãããåŸã次ã®ã¹ãããã¯èšçœ®ãšè©Šé転ã§ããããã«ã¯ãèšåã®çµã¿ç«ãŠããŠãŒãã£ãªãã£ãžã®æ¥ç¶ãããã³ãã®æ©èœã®ãã¹ããå«ãŸããŸããäž»ãªèæ ®äºé ã¯æ¬¡ã®ãšããã§ãã
- çŸå ŽæºåïŒ èšçœ®å Žæãèšåã®èŠä»¶ïŒäŸïŒé©åãªåºç€ã黿ºäŸçµŠïŒãæºããããã«æºåããŸãã
- èšçœ®ç£ç£ïŒ èšçœ®ããã»ã¹ãç£ç£ããæ£ããå®å šã«å®æœãããããã«ããŸãã
- 詊é転ãšãã¹ãïŒ èšåãæå³ãããšããã«æ©èœããŠããããšã確èªããããã«ã培åºçãªè©Šé転ãšãã¹ãã宿œããŸãã
- ãã¬ãŒãã³ã°ïŒ ãªãã¬ãŒã¿ãŒãšä¿å®æ åœè ã«ãèšåã®é©åãªäœ¿çšãšä¿å®ã«é¢ãããã¬ãŒãã³ã°ãæäŸããŸãã
- å®å šæé ïŒ èšçœ®ããã³è©Šé転ããã»ã¹äžã«äœæ¥å¡ãä¿è·ããããã®å®å šæé ãå°å ¥ããŸãã
äŸïŒ æ°ããå»çç»å蚺æè£ 眮ãèšçœ®ããç é¢ã¯ãèšçœ®å Žæãç¹å®ã®é®èœèŠä»¶ãæºãããè³æ Œã®ããæè¡è ãèšçœ®ãšè©Šé転ãè¡ããããã«ããå¿ èŠããããŸããå»çã¹ã¿ãããžã®é©åãªãã¬ãŒãã³ã°ãäžå¯æ¬ ã§ãã
9. ä¿å®ãšãµããŒãïŒé·æçãªããã©ãŒãã³ã¹ã®ç¢ºä¿
èšåãèšçœ®ãã詊é転ãå®äºãããããã®é·æçãªããã©ãŒãã³ã¹ã確ä¿ããããã«ãå æ¬çãªä¿å®ããã³ãµããŒãããã°ã©ã ã確ç«ããããšãäžå¯æ¬ ã§ããããã«ã¯ä»¥äžãå«ãŸããŸãã
- äºé²ä¿å®ïŒ èšåã®æ éã«ã€ãªããåã«æœåšçãªåé¡ãç¹å®ãã察åŠããããã®äºé²ä¿å®æŽ»åã®ã¹ã±ãžã¥ãŒã«ã宿œããŸãã
- æ¯æ£ä¿å®ïŒ èšåã®æ éã«å¯Ÿå¿ããä¿®çãå®è¡ããããã®æé ãéçºããŸãã
- ã¹ãã¢ããŒã管çïŒ ããŠã³ã¿ã€ã ãæå°éã«æããããã«ãååãªã¹ãã¢ããŒãã®åšåº«ãç¶æããŸãã
- æè¡ãµããŒãïŒ è€éãªåé¡ã®ãã©ãã«ã·ã¥ãŒãã£ã³ã°ãšè§£æ±ºã®ããã®æè¡ãµããŒããžã®ã¢ã¯ã»ã¹ãæäŸããŸãã
- ããã©ãŒãã³ã¹ç£èŠïŒ èšåã®ããã©ãŒãã³ã¹ãç£èŠããŠãåŸåãç¹å®ããããã©ãŒãã³ã¹ãæé©åããŸãã
- ã©ã€ããµã€ã¯ã«ã³ã¹ãåæïŒ ç·ææã³ã¹ãã宿çã«èŠçŽããã³ã¹ããåæžããèšåã®å¯¿åœãå»¶ã°ãæ©äŒãç¹å®ããŸãã
äŸïŒ èªååãããæ©æ¢°ã䜿çšãã補é å·¥å Žã¯ãã»ã³ãµãŒãšããŒã¿åæã䜿çšããŠæœåšçãªèšåã®æ éãçºçåã«ç¹å®ããäºæž¬ä¿å®ããã°ã©ã ãå°å ¥ããå¿ èŠããããŸããããã«ãããããŠã³ã¿ã€ã ãå€§å¹ ã«åæžããèšåç·åå¹çïŒOEEïŒãåäžãããããšãã§ããŸãã
10. ã°ããŒãã«ãªèæ ®äºé ïŒåœéçãªèšåéžå®ã®ããã²ãŒã
ã°ããŒãã«ãªãªãã¬ãŒã·ã§ã³ã®ããã®èšåãéžå®ããéã«ã¯ãéžå®ããã»ã¹ãšèšåã®ããã©ãŒãã³ã¹ã«åœ±é¿ãäžããå¯èœæ§ã®ããããŸããŸãªåœéçãªèŠå ãèæ ®ããããšãéèŠã§ãããããã®èŠå ã«ã¯ä»¥äžãå«ãŸããŸãã
- èšèªã®å£ïŒ èšåã®ææžããã¬ãŒãã³ã°è³æãçŸå°èªã§å©çšå¯èœã§ããããšã確èªããŸãã
- æåçãªéãïŒ æ¥åæ £è¡ãã³ãã¥ãã±ãŒã·ã§ã³ã¹ã¿ã€ã«ã®æåçãªéããèæ ®ããŸãã
- 黿°èŠæ ŒïŒ èšåãçŸå°ã®é»æ°èŠæ Œãšäºææ§ãããããšã確èªããŸãã
- èŠå¶èŠä»¶ïŒ èšåã䜿çšãããåœã®é¢é£ãããã¹ãŠã®èŠå¶èŠä»¶ã«æºæ ããŸãã
- æ°åæ¡ä»¶ïŒ çŸå°ã®æ°åæ¡ä»¶ã«é©ããèšåãéžæããŸãã
- ããŒã«ã«ã€ã³ãã©ïŒ 茞éãé»åãæ°Žãªã©ã®ããŒã«ã«ã€ã³ãã©ã®å©çšå¯èœæ§ãèæ ®ããŸãã
- æ¿æ²»çããã³çµæžçå®å®æ§ïŒ èšåã䜿çšãããåœã®æ¿æ²»çããã³çµæžçå®å®æ§ãè©äŸ¡ããŸãã
- çºæ¿å€åïŒ ãããžã³ã°ãçŸå°é貚å¥çŽã䜿çšããããšã§ãçºæ¿å€åã®ãªã¹ã¯ã軜æžããŸãã
- 貿æå¶éïŒ èšåã«é©çšãããå¯èœæ§ã®ãã貿æå¶éãé¢çšã«æ³šæããŸãã
äŸïŒ ã€ã³ãã«è£œé æœèšãèšç«ããäŒæ¥ã¯ãçŸå°ã®é»æ°èŠæ Œãçç·ŽåŽåè ã®ç¢ºä¿å¯èœæ§ãç°å¢ã³ã³ãã©ã€ã¢ã³ã¹ã«é¢ããèŠå¶èŠä»¶ãªã©ã®èŠå ãèæ ®ããå¿ èŠããããŸãããŸããçŸå°ã®æ°åæ¡ä»¶ã«åãããŠèšåèšèšãé©å¿ãããå¿ èŠããããããããŸããã
11. æè³åççïŒROIïŒã®éèŠæ§
èšåéžå®ããã»ã¹ã®å šäœãéããŠãèšåã®æè³åççïŒROIïŒãèæ ®ããããšãéèŠã§ããããã«ã¯ãèšåã®æåŸ ãããå©çïŒäŸïŒçç£æ§ã®åäžãã³ã¹ãåæžïŒãšç·ææã³ã¹ããæ¯èŒããããšãå«ãŸããŸããROIãé«ãã»ã©ãããåçæ§ã®é«ãæè³ã§ããããšã瀺ããŸãã
ROIãèšç®ããéã«èæ ®ãã¹ãèŠçŽ ïŒ
- åçã®å¢å ïŒ èšåã¯ã©ããããã®è¿œå åçãçã¿åºããŸããïŒ
- ã³ã¹ãåæžïŒ èšåã¯éçšã³ã¹ããã©ãã ãåæžããŸããïŒ
- å¹çã®åäžïŒ èšåã¯å¹çãšçç£æ§ãã©ãã ãåäžãããŸããïŒ
- ããŠã³ã¿ã€ã ã®åæžïŒ èšåã¯ããŠã³ã¿ã€ã ãã©ãã ãåæžããŸããïŒ
- 寿åœã®å»¶é·ïŒ èšåã¯ã©ããããæã¡ãŸããïŒ
- å販䟡å€ïŒ èšåã®å¯¿åœãçµãã£ããšãã®å販䟡å€ã¯ãããã«ãªããŸããïŒ
äŸïŒ èªåä»åãè£ çœ®ã«æè³ããç©æµäŒç€Ÿã¯ãè£ çœ®ã®ã³ã¹ããšã人件費ã®åæžäºæž¬ãè·ç©ã®åŠçèœåã®åäžãæ¯èŒããŠROIãèšç®ããå¿ èŠããããŸãããŸãããšã©ãŒã®åæžå¯èœæ§ã顧客æºè¶³åºŠã®åäžãèæ ®ãã¹ãã§ãã
12. ç¶ç¶çãªæ¹åãšãã£ãŒãããã¯
èšåéžå®ããã»ã¹ã¯äžåºŠããã®ã€ãã³ããšããŠã§ã¯ãªããç¶ç¶çãªæ¹åã®ããã»ã¹ãšããŠæããã¹ãã§ããèšåéžå®ã®åºæºãšæé ã宿çã«èŠçŽããæ¹åã®äœå°ãç¹å®ããŸãããªãã¬ãŒã¿ãŒãä¿å®æ åœè ããã®ä»ã®å©å®³é¢ä¿è ãããã£ãŒãããã¯ãæ±ããèšåã圌ãã®ããŒãºãæºãããŠããããšã確èªããŸãã
ç¶ç¶çæ¹åã®ããã®äž»èŠãªè³ªåïŒ
- ç§ãã¡ã¯ããŒãºã«åã£ãé©åãªèšåãéžãã§ããŸããïŒ
- ç§ãã¡ã¯ãéã«èŠåãæé«ã®äŸ¡å€ãåŸãŠããŸããïŒ
- ç§ãã¡ã®ãªãã¬ãŒã¿ãŒãšä¿å®æ åœè ã¯é©åã«èšç·ŽãããŠããŸããïŒ
- ç§ãã¡ã¯èšåã®ããã©ãŒãã³ã¹ã广çã«ç£èŠããŠããŸããïŒ
- ç§ãã¡ã¯æœåšçãªåé¡ã«ç©æ¥µçã«å¯ŸåŠããŠããŸããïŒ
äŸïŒ 建èšäŒç€Ÿã¯ã宿çã«èšåéžå®ããã»ã¹ãèŠçŽããçŸå Žã®äœæ¥å¡ããã®ãã£ãŒãããã¯ãæ±ããŠãèšåã®ããã©ãŒãã³ã¹ãåäžãããããŠã³ã¿ã€ã ãåæžããå®å šæ§ãé«ããæ©äŒãç¹å®ãã¹ãã§ãã
çµè«
é©åãªèšåã®éžå®ã¯ãæ éãªèšç»ã培åºçãªåæããããŠã°ããŒãã«ãªèŠç¹ãå¿ èŠãšããè€éãªããã»ã¹ã§ãããã®ã¬ã€ãã§æŠèª¬ãããæé ã«åŸãããšã§ãæŠç¥çç®æšã«æ²¿ã£ãæ å ±ã«åºã¥ããæ±ºå®ãäžããæè³åçãæå€§åããããšãã§ããŸããèšåã®ããã©ãŒãã³ã¹ãç¶ç¶çã«ç£èŠããå©å®³é¢ä¿è ããã®ãã£ãŒãããã¯ãæ±ããå€åããããžãã¹ããŒãºãã°ããŒãã«åžå Žã®ç¶æ³ã«åãããŠéžå®ããã»ã¹ãé©å¿ãããããšãå¿ããªãã§ãã ãããé©åã«å®è¡ãããèšåéžå®æŠç¥ã¯ãã°ããŒãã«åžå Žã§äºæ¥ãå±éããçµç¹ã«ãšã£ãŠãå¹çãçç£æ§ãåçæ§ã®äž»èŠãªæšé²åãšãªããŸãã